Previously, there have been many reports stating that Samsung has pushed Apple at the back to acquire first place, but as we know that time does not stay same for anyone that is why now market reports have something else to say. Things have changed for Samsung and Apple, which has only specialized in making smartphones, has vigorously taken its position back in US. As per the information acquired from Strategy Analytics, we know that holiday quarter has been lucky for Apple as boost in the sales of iPhone 5 has been noticed in this time period. And on this ground, Apple pushed Samsung back in the race and acquired market share of 34% in US mobile market.
It has happened for the first time in the history of Cupertino company that it has pushed Samsung back in order to go ahead to be the largest mobile phone vendor in US. There has been a close competition between these two amazing vendors as Samsung shipped 16.8 million smartphones to US in the fourth quarter of 2012, whereas Apple shipped 17.7 million. Therefore, we can say that they both were neck to neck and it could have been Samsung again, but seems like this is Apple’s Lucky time.
As far as the third runner up is concerned, LG secured that place by shipping 4.7 million in the fourth quarter of 2012, thus acquired 9% of the market share and became the distant third.
As per my prediction, I believe that this trend will not prevail for long and Samsung will come back on the top with its launch of Galaxy S IV and we have news that it will hit the market in a few months’ time. Where on the other hand, Apple’s iPhone 5 S is also under development, but it might not be reaching the market for another 6 or 8 months. So on such basis, we can predict that Apple and Samsung will be having a close competition in the next quarter too.